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How You Should Market to Sell More Books
Jim Kukral is a 16-year Internet marketing professional who was recently named by Dun & Bradstreet as one of “The Most Influential Small Business People on Twitter.” Jim also serves as a Program Faculty Member for the University of San Francisco’s Internet Marketing Program where he teaches classes to students around the globe on the topics of Internet marketing, entrepreneurship and social media. In addition, SmallBizTrends.com chose Jim as one of 100 top small business influencers online.
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Food for Thought
You should market the book the minute you have the idea for the book.
I'd crowdsource the entire thing before I even write a chapter.
Big mistake is going ahead and writing a book that nobody wants.
Everyone needs to be a marketer these days.
Doers get what they want, and everyone else gets what they get.
Find where your audience is. And then target those people.
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