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How to Build a Personal Brand and Make Money With a Podcast
Today I am talking to a good friend Jon Nastor. Jon is not only a proud dad, husband but he is also an online entrepreneur who loves creating, marketing and selling cool things online. His Hack The Entrepreneur podcast is a show which reveals the fears, habits, and inner-battles behind big name entrepreneurs and those on the path to success. The podcast was launched with the initial plan of having 30 cool conversations but later became on of the most popular business podcasts which has already been downloaded over 2.4 million times (now Brand Architect feels really small compared to this...)
In this interview we talk about:
- how launching a podcast helped Jon establish his personal brand
- how switching the attention from himself to his audience became a turning point for the podcast success
- how Jon makes money with his podcast
- how to get amazing guests for your podcast (special tip explained in details from Jon)
- how to get funding for your business (special tip from Gary V)
- being everywhere vs being really good at 1 thing
Food for Thought
Podcasting is very intimate. No one's gonna pick you up and push you and get you started, but when you're already in motion everybody wants to grab your hand and pull you along. [spp-tweet tweet="Nobody is going to care about your product or podcast more than you do!"] [spp-tweet tweet="If you try and be all things to all people you're gonna be nothing to no one."]
Useful Links
Hack the Entrepreneur Show List
What Got You Here Won't Get You There: How successful people become even more successful (the book)